Brand Strategy & Messaging
Thermos
Thermos has celebrated over 115 years providing families with industry-defining bottles, containers, and other vacuum-insulated products. Looking to reinvigorate consumers’ love for the brand, Thermos enlisted Kaleidoscope to develop a multi-disciplinary strategy. My role was to develop a brand story that could resonate with consumers while still celebrating the unique history of the Thermos name.
My Role: Senior Strategist + Copywriter
Agency: Kaleidoscope
